Kroger case study

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Kroger case study in 2021

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How is Kroger redefining the customer experience?

“Kroger is building a seamless ecosystem driven by data and technology to provide our customers with personalized food inspiration. We are identifying partners through Restock Kroger who will help us reinvent the customer experience and create new profit streams that will also accelerate our core business growth.

Who is the chairman and CEO of Kroger?

We are identifying partners through Restock Kroger who will help us reinvent the customer experience and create new profit streams that will also accelerate our core business growth. We are excited to collaborate with Microsoft to redefine grocery retail,” said Rodney McMullen, Kroger’s chairman and CEO.

When did Kroger announce partnership with RAAS?

Mr. McMullen will deliver a keynote at the event, sharing details about the partnership and providing his outlook on the grocery retail industry, at 9:45 a.m. EST on January 13. To view photography and video of RaaS and Kroger’s connected store experience, visit here.

What is the partnership between Kroger and Microsoft?

Through this innovative partnership, Kroger will pilot a connected store experience and together with Microsoft, jointly market a commercial RaaS product to the industry. “Kroger is building a seamless ecosystem driven by data and technology to provide our customers with personalized food inspiration.

Last Update: Oct 2021

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